Microsoft Dynamics Partner Roundup: Analytics for non-profits; CRM Cloud program; AX for lean manufacturers; Australian CRM 2015 Win

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by Linda Rosencrance

published September 25, 2015

In this week’s Microsoft Dynamics partner news roundup:

  • Cloud-Based Analytical Marketing Software for Non Profits;
  • New Subscription-based Option for Dynamics CRM Cloud Licenses, Services;
  • Microsoft and mcaConnect Partner on AX4Lean;
  • Australian Firms Moves to Cloud-Hosted CRM 2015

StratusLIVE Releases Cloud-Based Analytical Marketing Software for Non Profits

StratusLIVE LLC, a provider of cloud-based software for enterprise nonprofit organizations, has released its Analytical Marketing solution for StratusLIVE for Fundraisers, built on Microsoft Dynamics CRM.

Analytical Marketing aims to help nonprofits make faster, better decisions based on real-time data to streamline processes, increase the fundraising results of targeted marketing appeals, and optimize the results of direct response marketing programs, according to company officials. Users can model, segment, prescribe next steps, predict ROI, and perform necessary file preparations for planned marketing activities.

“We designed Analytical Marketing to be able to fully integrate with StratusLIVE CRM so that donor profiles, transactions, interactions, and metadata are available for planning, modeling, execution, and analysis of marketing initiatives in real time,” said Michael Buller, Technical Product Manager and lead architect of StratusLIVE’s Analytical Marketing software, in a statement.

PowerObjects Offers New Subscription-based Option for Dynamics CRM Cloud Licenses, Services

PowerObjects has announced Microsoft Cloud by PowerObjects, a program that bundles Microsoft product subscriptions and services.

The program lets customers centrally manage all of their Microsoft cloud subscription licenses, including Microsoft Dynamics CRM and Office 365, as well as service and support through PowerObjects, according to company officials. The program offers a one-stop shop for service and support.

PowerObjects is just one of four Microsoft partners currently offering these services to their customers. With the launch of the program, PowerObjects will handle licenses, support, and billing for Microsoft Dynamics CRM Online and Office 365, officials said.

Microsoft Cloud by PowerObjects will be available in three subscription levels. Users can select a basic (Powered CRM), intermediate (PowerSuccess Silver), or deluxe (PowerSuccess Gold) package. Packages start at $65/user/month and go up to $105/user/month, company officials said.

Microsoft and mcaConnect Partner on AX4Lean

mcaConnect LLC has announced AX4Lean, a technology solution and joint delivery program with Microsoft designed to help large manufacturing companies address complex lean manufacturing challenges, save money, operate more efficiently.

The joint program relies on mcaConnect’s industry consulting expertise and intellectual property for a “low risk, high reward industry solution,” company officials said.

“By partnering with Microsoft in a combined delivery model, companies can turn to us to integrate lean design and planning, value stream mapping, and manufacturing execution into their business system implementation,” said David Huether, vice president of sales with mcaConnect, in a statement.

The companies plan to extend the integration between the mcaConnect solution and deployment services and the Microsoft Consulting Services implementation delivery program to lower implementation risk for large manufacturing companies, officials said.

Jade Software Migrates Pacific Islands Trade & Invest To Cloud-Hosted Dynamics CRM 2015

Jade Software has completed a CRM transformation project at Pacific Islands Trade & Invest (PT&I), an export facilitation, investment and tourism promotion agency in Australia.

The project made it faster and easier for PT&I staff to view and update customer and contact information. Mobile support and cloud hosting improved user access after Jade migrated PT&I’s legacy Microsoft Dynamics CRM environment to a cloud-hosted instance of Dynamics CRM 2015, according to company officials.

Within two weeks, over 10,000 contacts were configured and migrated to the cloud in a clean install, with no data lost. At the same time, architecture changes within the CRM created a simplified workflow for users, officials said.

Changes made to the system were done using Microsoft’s framework, enabling auto-updates to keep the system current. PT&I staff can now access the CRM online, on any device, officials said.

About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in Massachusetts. She has written about information technology for 10 years. She has been a journalist since the late 1980s. She wrote for numerous community newspapers in the Boston area, where she covered politics and was a high-profile investigative reporter. She has freelanced for the Boston Globe and the Boston Herald. She is the published author of four true crime books “Murder at Morses Pond,” “An Act of Murder,” “Ripper”, and “Bone Crusher” for Kensington Publishing Corp. (Pinnacle imprint). She has just started her fifth true crime book for Kensington.