InsideSales rolls out “AI-fueled sales growth” with Playbooks for Dynamics 365

posted in: Cloud/SAAS, Microsoft Dynamics | 0

By:  Linda Rosencrance, a provider of sales acceleration software, has launched its Playbooks product built on the Microsoft Dynamics 365 for Sales platform.

Playbooks brings the InsideSales sales acceleration platform directly to reps in their browsers so they can prospect, prioritize and connect without having to use multiple tools. Sales reps can also automatically sync all activities to Dynamics 365 without having to enter data manually, according to the company.

With Playbooks, salespeople can prioritize and manage leads and accounts with personalized sales engagement plans for calling, emailing and more. Additionally, the rep dashboard gives reps and overview of their scheduled activities and next plays to guide them to the best actions to take each day, the company said.

InsideSales released Playbooks for Dynamics 365 after its recent $50 million venture funding round, which included Microsoft and Polaris as returning investors, according to the company.

“We’re very enthusiastic to be bringing the power of Neuralytics and AI-fueled sales growth to the Dynamics platform and its vibrant user ecosystem,” said InsideSales founder and CEO Dave Elkington, in a statement. “The launch of Playbooks for Dynamics is a pivotal event in this company’s history.”

Utah-based Auric Solar CEO Jess Clark stated that Playbooks is a key to the productivity of its inside sales team.

“Recently we have upgraded our CRM from Salesforce to Microsoft Dynamics and the InsideSales team has been fantastic helping us make the change,” Clark stated.

InsideSales’ rolled out its cloud-based sales acceleration platform, Accelerate for Microsoft Dynamics CRM Online, in late 2015.

The platform offers key sales communications and lead prioritization features to help companies increase sales, according to InsideSales. With Accelerate for Microsoft Dynamics CRM – powered by its Neuralytics engine – customers have a direct path to’s platform and can use it to apply science to sales, removing the guess work of cold calls and speeding up the sales process, as InsideSales describes.

About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.