Reddit, USA Today, Politico, Reuters and the Economist are all considering blocking Google from now crawling their contect!
We track every new Microsoft Dynamics 365 and NetSuite job posting across North America, every single day, and October gave us the clearest read yet on where this market is actually heading. The short version is that ERP hiring cooled about 11% from September. That headline is true, and it is also misleading. Almost the entire drop sits in the Dynamics implementation tracks, while NetSuite held flat and demand for senior, in-house talent stayed strong. Whether this market feels soft or busy right now depends entirely on which role you are trying to fill. I pulled the full track by track breakdown into this month’s DynamicsFocus Recruiting Report, and it is attached below. If you have a role that has been sitting open since the summer, I would genuinely love to hear what you have tried so far and am more than happy to schedule a 30 minute Teams call to share potential strategies to rectify the situation, no strings attached. #MicrosoftDynamics #D365 #Dynamics365 #NetSuite #ERP #NetSuiteRecruiting #MicrosoftDynamicsRecruiting #TalentMarket #Hiring #AIAgents
November 6, 2026
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Reddit, USA Today, Politico, Reuters, and The Economist are all reportedly weighing whether to block Google from crawling their content.
The reason is straightforward. Google’s AI Overviews now answer the question directly on the search results page, using publisher content to do it, without sending the reader to the source. Traffic that used to convert into a visit now just doesn’t happen.
USA Today’s CEO put it bluntly: “It’s time to take a stand and say enough is enough.”
Here’s what makes this a genuinely hard decision and not an easy one: there’s no way to opt out of just the AI summaries.
Blocking Google’s crawler to stop showing up in AI Overviews also means disappearing from regular search results entirely.
The tools publishers have (noindex, nosnippet) don’t let you pick one and keep the other. So the choice isn’t “stop Google from using our content for free,” it’s “risk our entire search visibility to make a point.”
The honest question underneath this isn’t really about Google. It’s about what happens to any business that built itself entirely on top of someone else’s platform and never had a real backup channel to its audience.
Nearly all of us have built our websites to optimize and drive Google traffic for two decades. Now the rules changed unilaterally, overnight, from the other side, and there’s no clean way out.
What do we do now?!
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