By: Linda Rosencrance
Microsoft Dynamics 365 will not hit the shelves until the November 1 general release, but Dynamic Communities, Inc. has already announced two new user groups to support organizations adopting Microsoft’s cloud-based ERP/CRM solution.
Microsoft chose the independent UG Summit to unveil Dynamics 365, in an opening keynote by Scott Guthrie, Microsoft executive vice president, Microsoft Cloud and Enterprise. The entire keynote was dedicated to Dynamics 365 and to artificial intelligence (AI), with an impressive roster of testimonials from (among others):
- Rolls-Royce
- Marsten’s
- TGI Friday
- Metro Bank
- Real Madrid
- Accuweather
- Ecolab
- Operations
- Sales
- Marketing
- Customer service
- Field service
- and/or Project Service Automation modules.

The Dynamics 365 Business User Group will include Special Interest Groups for firms using the Financials, Sales and/or Marketing modules.
“We look at everything we do, from our educational offerings to our member benefits to our annual conferences, as a way to help our members achieve a shared goal – growing knowledge, competency, and confidence in their technology systems,” said Janet Lampert, president and COO of Dynamic Communities Inc., in a statement.
1.6X growth in Summit attendance over 2015
Dynamic Communities has also announced record attendance at Summit 2016, which kicked off on Oct. 11 in Tampa, Florida and runs through today. Over 6,500 Dynamics users, partners, and Microsoft employees attended the User Group Summit, a 63 percent increase over Summit 2015.
“Our mission is to ensure each attendee who leaves the event is empowered as a better Dynamics user,” said Lampert. Tuesday afternoon Keynote from Scott Guthrie, Microsoft Executive Vice President, Microsoft Cloud and Enterprise Group
In addition to the nearly 800 breakout sessions across AXUG Summit, CRMUG Summit, GPUG Summit, NAVUG Summit, and PBIUG Summit, the Pre-Conference Academy attracted more than 510 students for two and a half days of hands-on, in-depth learning on Dynamics products.